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SEO & Digital Marketing2025

Dr. Jacques Charles Institute

Dr. Jacques Charles Institute

Client

Dr. Jacques Charles Institute

Year

2025

Timeline

Ongoing

Services

AEO Optimization, Local SEO Optimization, Q&A Content Strategy

Project Overview

Dr. Jacques Charles provides chiropractic, wellness, and aesthetic treatments in Santa Barbara. We updated their WordPress site and executed a combined SEO and AEO strategy to help them show up in AI search tools like ChatGPT, Perplexity, and Google's AI Overviews.

The Challenge

Traditional local keywords are highly saturated. The client also needed to rank for direct conversational questions on AI platforms where users seek chiropractic and wellness advice.

Our Approach

We structured their content using clear Q&A formats, optimized schema definitions, and built informational resources that answers specific health queries clearly, which AI models look for.

The Results

Numbers That Tell the Story

+210%

AI Search Engine Mentions

+80%

Traditional Organic Web Traffic

+50%

Monthly Wellness Bookings Rise

#1

Rank for Santa Barbara Chiropractor

What We Delivered

  • AI engine visibility report
  • Q&A structure guide
  • Schema injection templates

Tools & Technologies

WordPressSchema MarkupGoogle Search ConsoleAI Crawl Auditing

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